This article introduces the laws and regulations to register and protect a trademark in the United Arab Emirates (UAE).
This presentation will cover all aspects of practicing before the Trademark Trial and Appeal Board (TTAB), including statistics on board decisions, recent trends and how to decide what cases to take to the board.
As companies seek to unlock value from their strong brands by expanding into new geographies or product markets, these moves can be fraught with significant legal risks. Panelists will discuss the Kraft Foods Group Brands v. Cracker Barrel Old Country Store case, in which Cracker Barrel was preliminarily enjoined from expanding the reach of its brand to new product categories. Learn different techniques to safely accomplish brand expansion, including developing effective licensing, co-branding and merchandising programs that enhance brand equity, updating trademark clearance procedures, employing innovative trademark application procedures, creating international brand expansion policies and implementing trademark portfolio management strategies to establish an advantage in the global marketplace. Discover how your company can leverage its brands’ existing value while protecting itself from missteps that can shrink profitability, dilute brand value and erode hard-earned competitive advantage.
This presentation will examine the risks, rewards and basic steps of evaluating and soliciting offers to monetize intellectual property assets of the company.
This article defines the term copyright, who can claim copyright, what works are protected, how to secure a copyright, etc.
The straight line may result in the shortest distance, but it is not always the best path. Your company wants to sell its products in Nicaragua, but learns it is less expensive and burdensome to import its products through Guatemala. How about setting up an insurance underwriter in the European Union? Most people think London would be the best location, but setting up the underwriter in Malta, with less cost and regulation, can get your company started and running more quickly. A panel of experts will discuss different approaches on how to enter international markets by using international treaties and agreements.
Take it up a level! When it comes to licensing rights to music and video, ensure that you are covering all of your legal bases. This advanced session will offer hypotheticals and practical guidelines on how to assess your company's needs and secure the requisite permissions, clearances and licenses. From music licensing — American Society of Composers, Authors and Publishers (ASCAP), Broadcast Music, Inc. (BMI), and the Society of European Stage Authors and Composers (SESAC) — to movie and TV licensing — Copyright Clearance Center (CCC) and Motion Picture Licensing Corporation (MPLC) — this panel will examine the current public-performance licensing world and offer tips for the "what, when and how." This is one informative panel you don't want to miss!
These guidelines can help you identify issues related to open source software and what to do if you decide to use open source code at Company.
This policy is intended to be short and easy to follow, to enable our decision makers (including technical, business, and legal managers) to leverage open source software while protecting our intellectual property assets and mitigating risk.