Online via Zoom Webinar
Overview (Program Summary)
A program hosted by:
ACC New York CityJoin us for a CLE Webinar ~ That Trending Sound Could Cost You Six Figures
Major hospitality, fitness, consumer goods, and sports brands have been recently sued for music copyright infringement on social media. Between recording and publishing rights, platform commercial libraries, influencer content, and existing license agreements, music compliance for brands is a full-time job. Educating brands on music copyright basics as well as common risk factors can help keep companies clear of commercial infringement.
At the end of this program, participants will be able to:
- Identify common ways music is used in brand social media content that may create copyright risk, including through organic posts, paid amplification, and reposted influencer content.
- Assess when and how brand social media activity may expose an organization to copyright infringement claims, even where content appears low-risk or was created by third parties.
- Evaluate practical approaches to auditing existing social media content to uncover historical copyright exposure and prioritize remediation efforts.
- Understand how ongoing monitoring and internal workflows can support a repeatable copyright compliance program without disrupting marketing operations.
ADVANCE REGISTRATION NOTICE- Please note that advance registration is required for ACC-NYC Webinars.
CLE // Credits: 1 // State: NY // Category: Professional Practice // Suitable for transitional and non-transitional attorneys
Speakers
Cesar Fishman, SVP, Legal Affairs, Vobile Inc.
David Giller, VP, Business Development, Vobile Inc.
Brian Boys, SVP, Product, Vobile Inc.