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The Association of Corporate Counsel (ACC) is the world's largest organization serving the professional and business interests of attorneys who practice in the legal departments of corporations, associations, nonprofits and other private-sector organizations around the globe.

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54 Results

Resource Listings

Articles

Your Brand in the Consumer's Hands

By Amber Wood, Senior Legal Counsel, Special Broadcasting Service (SBS)

User-generated content and influencer marketing allow organisations to engage more closely with consumers. However, both carry legal and reputational risk. In-house legal teams are uniquely placed to add value to their organisations by recognising and responding to these risks.

Articles

Critical Components in IP Licensing

By Maggy Baccinelli

Rebecca Arvizu, senior counsel of Legal and Business Affairs for DTS, Inc. explains the most critical components in IP licensing based on her career experience.

Sample Forms, Policies, and Contracts

Legal Letter Template

By Alyne Assunto

Sample letter to an advertiser that has failed to make a payment for their ad. The letter informs the advertiser that they are late on their payment, where they may make the payment, and alternative payment plans.

Articles

Identifying the Legal Issues Lurking Behind Walls and Tweets

By Jean Robertson and James Nelson

Companies using third-party websites to promote growth enjoy many benefits: cheap, effective exposure; real-time consumer feedback and interaction; and relevancy in a changing market. there are risks, however, when marketing to social networks. Avoid the pitfalls and understand the legal issues lurking behind the walls and tweets.

Checklists

A Checklist for Social Media Legal Notices and Policies

By Jeffrey S. Tenenbaum, Esq. and A.J. Zottola, Esq.

A non-exhaustive list of provisions to consider in connection with preparing a policy, agreement or legal notice for use with members and others that connect, or wish to connect, with an association through an online social networking site or in connection with a more formal terms of service or legal notice for a page, site or blog on a social networking site.

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