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The Association of Corporate Counsel (ACC) is the world's largest organization serving the professional and business interests of attorneys who practice in the legal departments of corporations, associations, nonprofits and other private-sector organizations around the globe.

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In-house counsel at brand-owning companies are already well aware of the importance and value of any major company trademark but often lack a consistent policy for handling less critical marks. Third-party infringement of a lesser mark can still cause significant headaches. Prevent the nightmare situation of infringing on someone’s prior trademark, which can result in litigation, lost inventory and more.

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The information in any resource collected in this virtual library should not be construed as legal advice or legal opinion on specific facts and should not be considered representative of the views of its authors, its sponsors, and/or ACC. These resources are not intended as a definitive statement on the subject addressed. Rather, they are intended to serve as a tool providing practical advice and references for the busy in-house practitioner and other readers.
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