This is a chart listing various issues that may be faced by a brand owner seeking to extend its brand into a new product category, along with possible ways to address those issues, not only in the applicable license agreement but also in the real world.
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The information in any resource collected in this virtual library should not be construed as legal advice or legal opinion on specific facts and should not be considered representative of the views of its authors, its sponsors, and/or ACC. These resources are not intended as a definitive statement on the subject addressed. Rather, they are intended to serve as a tool providing practical advice and references for the busy in-house practitioner and other readers.