Close
Login to MyACC
ACC Members


Not a Member?

The Association of Corporate Counsel (ACC) is the world's largest organization serving the professional and business interests of attorneys who practice in the legal departments of corporations, associations, nonprofits and other private-sector organizations around the globe.

Join ACC

20 Results

Resource Listings

Articles

Managing the Court of Public Opinion During a Media Crisis

By Bill Ojile and Gil Rudawsky

Check out this 2014 Apex, Excel and Communicator Award-winning article! The standard “no comment” response to a media frenzy surrounding pending litigation is an approach that some legal counsel have opted out of in favor of more detailed disclosure. Such an approach addresses not
only the media, but also other company constituencies who are impacted by the negative attention. This article details how to create a platform for proactive responses.

Articles

Identifying the Legal Issues Lurking Behind Walls and Tweets

By Jean Robertson and James Nelson

Companies using third-party websites to promote growth enjoy many benefits: cheap, effective exposure; real-time consumer feedback and interaction; and relevancy in a changing market. there are risks, however, when marketing to social networks. Avoid the pitfalls and understand the legal issues lurking behind the walls and tweets.

Articles

Social Media Marketing: Caging the Un-caged Tweeter

By Emily Neisloss Roisman and Brian Socolow

Companies of all sizes are tweeting, texting and posting. Consumers are targets of social media advertising, as well as participants in its creation and distribution. Learn the new methods of compliance with advertising law and consumer protection principles that are emerging alongside burgeoning platforms for making connections and sharing content.

Articles

A Litigator’s Look at Crisis Management

By James D. Shomper and Kathleen Taylor Sooy

This article focuses on the three stages of crisis management: the immediate stage, when you manage short-term effects; the intermediate stage, when you manage litigation and other collateral consequences and the final stage, when you evaluate long-term effects and put the crisis behind you.

Program Materials

The Active Event Fundraiser: Stuff that Makes In-house Counsel Sweat

By Robert Falk<br />General Counsel<br />Human Rights Campaign <br /><br />Rhonda Lees <br />Vice President, Legal Affairs <br />American Diabetes Association <br /><br />Emily Roisman<br />Vice President & Corporate Counsel <br />Feld Entertainment, Inc.<br /><br />Norman Wain <br />General Counsel, Chief of Business Affairs <br />USA Track & Field

A run/walk/bike ride/bull-riding contest sounds like a great fundraising idea. But what should in-house counsel be thinking about when they are planning for an active event or negotiating contracts with vendors? Learn from the voices of experience.

ACC