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Joanne Tan

Joanne Tan, J.D., Personal Branding Expert, Career Coach & Strategist, LinkedIn / Resume / Bio Writer, Thought Leadership Coach.

Joanne Tan is a brand builder, LinkedIn branding expert, with clients in the US, Canada, UK, and Australia. She has a J.D., was trained in business, and was a professional journalist, editor and designer. With a multidisciplinary career, she has focused for the past 15 years on building brands for both leaders and companies, including thought leadership coaching, brand-consulting, and personal branding attorneys, CEOs, C-suite members, executive coaches, and B2B professionals; many have achieved their career goals. 

As a career coach and brand strategist for corporate counsel, Joanne works closely with each client to decode brand DNA with her proprietary process, and craft bespoke LinkedIn profiles, bios, & CVs, based on unique value propositions, target audience, brand persona & differentiators. Joanne also hosts “Interviews of Notables and Influencers” and her newsletter has 25,000 subscribers.

Areas of expertise

  • Career Advancement and/or Transition
  • Communications and/or Influencing
  • Executive Presence
  • Interview Preparation
  • Resume Building
  • Social Media Strategy and/or Branding (LinkedIn)
  • Executive bio / one-sheet

Career Stages

  • Chief Legal Officer/General Counsel
  • Legal Operations
  • Mid-Career In-House Counsel
  • New to In-House

Languages

  • English

Regions

  • Australia/New Zealand
  • Europe
  • North America