Virtual Event |
ACC Australia
Overview (Program Summary)
A program hosted by:
ACC AustraliaDo people in your organisation see you and your role as ‘trouble’, or are you treated as a ‘vital partner’ in the business?
If you work in a small or specialised team that feels separate from the company’s main operations, such as an in-house legal counsel role… and if your work focuses on risk, fact-checking, or other elements that ‘slow down’ the progress of the visionaries, entrepreneurial types and strategy-implementers in the business…
You might be seen as TROUBLE.
This makes it pretty difficult to deliver with impact and be influential in your important role.
You know you need a seat at the decision-making table, but first, you need to be seen differently.
In this session, Personal Branding for Professional Services Expert Julissa Shrewsbury will take you through:
- Vital shifts to make in your Focus, Communication and the Expectations you set, in order to change others’ perceptions of you to be seen as a key partner in the business.
- Factors that determine Influence, and how to gain Personal Power to navigate new or challenging situations.
- Building a ‘Leadership Brand’ for yourself to be seen as a peer to top decision-makers, and a developing a strong ‘Voice’ to help to guide the company.
- Considering how to approach different stakeholders, such as Board v C-Suite or Management.
Speakers
Julissa Shrewsbury, Director, New Work Consulting
Julissa Shrewsbury is Director of New Work Consulting, a specialist advisory working with organisations on how their people connect with and communicate the brand. Julissa believes that “When people value themselves and their contribution, and can articulate this clearly, they step up, care more and act like leaders.” NWC’s focus is building brand confidence in teams and brand trust with stakeholders.
Julissa has worked with the boards, leadership teams and staff of nation-wide businesses, covering a broad range of industries such as banking, finance, accounting, law, engineering, resources, construction, transport and education. She has presented for The Singapore Institute of Directors, the Australian Institute of Company Directors, INSEAD Global MBA Alumni, The Tax Institute, Chartered Accountants ANZ, the Association of Financial Advisers, the Law Society of WA and many more. She has worked with clients such as the Association of Corporate Counsel, FINSIA, Westpac, BOQ Group, RSM, HLB Mann Judd, Orix ANZ, IGO, Lavan and Pritchard Francis. Julissa’s articles and commentary have been published in various media and professional journals, including The Australian Financial Review’s BOSS Magazine, and she has published two books including The Powerful Personal Brand: Amplify your profile, communicate your value and own your space.
Notes
*Competitor Exclusion – ACC Australia Partner’s may request that representative/s of a competitor organisation/s registered for the event be excluded, and ACC Australia reserves the right to make the final decision as to whether a registration is rejected. As a guide, a competitor organisation could be defined as a rival organisation of similar size to the host Corporate Partner, with an established practice, product or service in the area being showcased by the Corporate Partner’s at the event. Please provide a brief statement as to why you have deemed an organisation to be a competitor, in support of any request to ACC Australia to reject a registration.
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