Overview (Program Summary)
Brand protection in today’s market encompasses a range of complimentary efforts. This webinar will explore three particularly timely and critical activities that are vital to protecting your client’s brands. Through taking advantage of the National Advertising Division of the Better Business Bureau, securing appropriate trademark registrations to facilitate challenges with various e-commerce and social media platforms, and protecting your clients against cyber threats, our panel will provide you with valuable insight for today’s world of brand protection.
Lauren B. Aronson, Partner, Crowell & Moring LLP – Lauren is a partner at Crowell & Moring and a member of the Advertising & Media Group. Lauren represents clients across a variety of industries in advertising and marketing law. She has assisted numerous clients in initiating and defending false advertising challenges before the National Advertising Division (NAD) of the Council of Better Business Bureaus (CBBB), and the National Advertising Review Board (NARB), and has provided counsel in Lanham Act false advertising suits. She also represents clients before the Federal Trade Commission and in investigations by state Attorneys General.
Emily Kappers, Counsel, Crowell & Moring LLP – Emily is a counsel at Crowell & Moring and a member of the Technology & Brand Protection Group. Emily focuses her practice on all aspects of brand protection, copyright, and unfair competition law. Emily partners with a diverse range of clients, from large corporations to start-up companies both in the United States and internationally, to develop, maintain, and enforce their intellectual property rights.
Alexander Urbelis, Senior Counsel, Crowell & Moring LLP – Alex is a senior counsel at Crowell & Moring and a member of the Privacy & Cybersecurity Group. Alex has more than 20 years of experience in the information security community. Known for his experience and ability to hunt advanced cyber adversaries, Alex’s background also includes roles such as being the Chief Information Security Officer (CISO) of the NFL, Chief Compliance Officer of Richemont, as well as in-house information security counsel, and a private practice litigator.
Login info to be provided upon registration.
Participants who register by October 22, 2021 and provide their mailing address will receive a free insulated slim can holder in the mail.
By registering, you agree that your name and email address will be provided for one-time use to the Sponsor (for virtual meeting management).
Participants seeking MCLE credit must participate for the entire program, provide their IL Bar number during registration and attend via the platform versus by phone dial-in.