Downtown Lunch - Anticipating Issues in Global Brand Expansion

Join us for a networking lunch and panel discussion focused on Anticipating Issues in Global Brand Expansion. Experienced in-house counsel and select Baker McKenzie attorneys will share their top tips for starting cross-border deals and maximizing growth opportunities while minimizing risk. They will touch on: Strategies to set up your cross-border deal team for success; How to assess enterprise-wide risk and overcome challenges in cross-border transactions; Tips for building strong alliances and collaborating abroad; Top trade considerations before you acquire or form an international joint venture; Managing and protecting intellectual property and trademark portfolios in multiple jurisdictions; and  Modes of market entry that make the most sense from a risk management perspective.

Speakers:
Leigh Avsec, Vice President & Associate General Counsel, Fortune Brands Home & Security

Ana Cashman, Division Counsel Global Trademarks, Abbott

Christina Conlin, Counsel International/Commercial, Baker McKenzie

Eunkyung Kim Shin, Senior Associate International Trade and Compliance, Baker McKenzie